Amorfy
Amorfy
Section titled “Amorfy”Overview
Section titled “Overview”Amorfy is an interactive product that uses a multi-step questionnaire to guide the user toward a personalized result.
What this project teaches
Section titled “What this project teaches”- step-based flow design
- progressive user experience
- interface clarity for longer forms
- result communication at the end of a journey
What kind of problem it solves
Section titled “What kind of problem it solves”Projects like this are useful for studying how to keep users engaged during longer interactions, reduce abandonment, and make each step easier to understand.
What is worth observing
Section titled “What is worth observing”- how the questionnaire structures progression
- how the product turns answers into perceived value
- how interface copy shapes the experience
Suggested next steps
Section titled “Suggested next steps”- Review the full flow and identify the points with the most friction.
- Compare it with Wheel Of List to see two very different UX models.
- Use this case as reference when thinking about onboarding, forms, and guided experiences.
- Live project: www.amorfy.com.br
- Back to index: Projects